Senior Marketing Officer

World Vision, Milton Keynes, United Kingdom

Skill Required:, Business Development/ Resource MobilizationIT and ICTProject Management
Preferred Experience: 
1 to 3 Years
Closing Date for Applications: 
23rd August, 2021


Job Description

Job Purpose

Looking to take your fundraising and marketing career to another level and use your skills where they really matter?

We have an exciting opportunity for an exceptional direct marketing professional to join the Sponsorship Experience team within our Fundraising Group.

Child sponsorship is the team's core product, and in this role, you’ll take an active lead in delivering a high value sponsorship experience through multi-channel marketing campaigns. These will drive supporter loyalty and satisfaction, helping bring to life the change supporters are making in the lives of the world’s most vulnerable children.

In the team we love that each day is different - from creating concepts, briefing, copywriting, and design, through to project and agency management, data selection, analysis and insight.

As a senior member of the team, you'll be a strategic thinker who can shape and execute fundraising strategies and line manage marketing team members. You see the bigger picture but have an eye for detail and fantastic relationship-building skills. You'll be confident working with data and carrying out rigorous testing and detailed data analysis to understand campaign results. And you’ll have an understanding of digital and multi-channel marketing to maximise fundraising income.

To perform well in this role, you’ll need:

  • Experience gained in a fundraising, direct marketing or digital marketing role
  • Strong project management skills to deliver end-to-end marketing campaigns
  • A track record in analysing direct marketing results and using insight to drive innovation and improve campaign performance
  • Experience of delivering integrated marketing campaigns across a range of channels including direct mail, video, email, online and social media
  • The ability to work independently to drive innovation, creativity and results
  • Experience of line-management, supervision or coaching of staff.

Source:https://careers.wvi.org/jobs/united-kingdom/exceptions/senior-marketing-officer-fixed-term/17294


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