The YouthConnekt is a multifaceted initiative aimed at providing a comprehensive answer to the several challenges faced by the youth. It aims at connecting young people with peers and role models, skills development, and access to finance and entrepreneurship. The YouthConnekt initiative is a brainchild of President Paul Kagame that was launched in Rwanda in 2012 through the Ministry of Youth in partnership with the United Nations Development Programme (UNDP)and is currently being rolled out as a continental program across Africa dubbed YouthConnekt Africa.
Responsibilities
Create content from YouthConnekt’s activities and post an average of 5-6 social media posts weekly on Twitter, Instagram, TikTok and Facebook to grow the followers and engagements online.
Track the performance of social media pages, using analytics to report and inform communication for improved support to the YouthConnekt, focusing on creating posters, designing visuals editing videos and designing content for social media platforms in collaboration with the graphic designer.
Poster and document Design: The volunteer will be entrusted with crafting captivating messaging for posters that effectively convey YouthConnekt's messages, events, campaigns, or initiatives.
In close collaboration with the programme coordinator, he/she will ensure a clear understanding of project requirements, target audience, and desired messaging and develop a communication plan.
While maintaining adherence to UNDP and YouthConnekt brand guidelines, the volunteer will infuse their designs with creativity and originality.
Social media campaigns: The volunteer will plan and design social media campaigns to improve the visibility of the platform's social media pages.
Content Calendar: Plan and schedule posts regularly to maintain consistent visibility and interaction with your audience.
Audience Engagement: Respond to comments, messages, and mentions in a timely and personable manner to build relationships.
Requirements:
Ability to create captivating messaging on social media handles.
Knowledge and experience in managing social media pages is highly desirable.
The volunteer should be adept at following social media trends to leverage the platform as well.
